women who are insecure about their bodies are more likely to buy beauty products, new clothes, and diet aids. But where does this insecurity originate from?
Research shows that exposure to images of thin and young air-brushed female bodies is linked to depression, loss of self-esteem and the development of unhealthy eating habits in women and girls which in turns makes them insecure about their bodies. One's opinion and how they feel about their body parts is referred to as Body Image.
" women are sold to the diet industry by the magazines they read and the television programes they watch, all of which makes them anxcious about their body weight" Jean Kilbourne.
The most disturbing fact would be that media images of female beauty are unattainable for all but a very small number of women. Most women’s magazines now days have ten times more ads and articles promoting weight loss than men’s magazines do, of these over three-quarters of the covers of women’s magazines include at least one message about how to change a woman’s bodily appearance—by diet, exercise or cosmetic surgery.
Nowadays media plays an important role in the ways most women think and feel about their bodies. Media present unattainable beauty ideals, this can cause us to have some unrealistic expectations for our own bodies.
Body hatred is fashionable. Young girls watch adult women, and they know that one of the ways to be a big girl, a grown-up, is that we have to grab hold of a part of ourselves with disgust and say, “Look at this, I’m too fat.”
Youth is promoted all over the media along with thinness as an essential criterion of beauty.
Why cant we be happy with the way our body is?
Isnt healthy eating and regular exercise the key to stay fit and keep our bodies looking their best?
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